Dana Teahan 22/10/26 Dana Teahan 22/10/26

Slightly Wonky Experiments

Team DBZ was in Melbourne this week again, and we traded our usual screens for some much older ones.

We spent the afternoon at Radical Computing at the National Communication Museum and didn’t want to leave.

Dana Teahan 22/10/26 Dana Teahan 22/10/26

Busting Loyalty Myths

At the recent Australian Loyalty Association conference, our CEO and Founder Dana Teahan was asked about the future of loyalty programs in Australia, the biggest myths in loyalty and where brands are wasting their loyalty investments.

Amber Hawke 22/10/26 Amber Hawke 22/10/26

How to Run a Better Martech RFP

A successful martech RFP is about more than choosing the right platform. Drawing on insights from our recent webinar, we share five practical lessons to help organisations avoid common pitfalls, evaluate vendors objectively and make better technology decisions, whether that means renewing, retuning or replacing their existing platform.

DANA TEAHAN — CEO & Founder, DBZ 24/9/26 DANA TEAHAN — CEO & Founder, DBZ 24/9/26

Identity Before Loyalty

Identity is often an after thought for Multi-brand or Coalition Loyalty programs. We explore why Identity strategy should come first.

DANA TEAHAN — CEO & Founder, DBZ 30/6/26 DANA TEAHAN — CEO & Founder, DBZ 30/6/26

Data problem? No. You have a decisioning problem.

In this webinar we explore where personalisation truly moves the needle, and how agentic AI is changing what's possible in retail.

Amber Hawke 11/3/26 Amber Hawke 11/3/26

The Efficiency Paradox

We often see high-performing companies chasing profit while neglecting process. DBZ’s former Campaign Manager turned Business Analyst shares how that gap can lead to The Efficiency Paradox.

Laura Boettcher 5/3/26 Laura Boettcher 5/3/26

Stop buying Martech on Hype

Buying marketing technology should be strategic, but it's often driven by hype.

Coralie Vangeyte 29/1/26 Coralie Vangeyte 29/1/26

Emotional Intelligence is the New Advantage

In the age of AI, amid hundreds of talks on automation at SXSW Sydney 2025, one theme quietly stole the spotlight — emotional intelligence.

Amber Hawke 10/12/25 Amber Hawke 10/12/25

Powering Customer-Centric Growth with Flybuys

In a landscape where CDPs are changing rapidly, we helped Flybuys pinpoint the value that counts and map a practical path to customer-driven growth.

Laura Boettcher 2/12/25 Laura Boettcher 2/12/25

How to choose a Marketing Automation & Customer Engagement Platform

With 15,000+ platforms in today's MarTech landscape, selection is where most businesses struggle.

Anne Neilan 20/11/25 Anne Neilan 20/11/25

Why Modern Marketing doesn’t work without strong Marketing Operations

Behind every great campaign is a foundation of data, technology, and process - and that foundation is marketing operations. Operations should not be seen as the "backend," but as the engine room of marketing itself.

Coralie Vangeyte 7/11/25 Coralie Vangeyte 7/11/25

Building Trust in the AI-Powered Age

Our CRM Specialist Coralie attended SXSW Sydney this year. She came away excited, inspired, and a little bit wary of what’s coming, especially in AI.

Peter Ballistreri 1/10/25 Peter Ballistreri 1/10/25

How Street Side Medics is Scaling with Smarter Martech.

Street Side Medics had heart and momentum, but disconnected systems and manual processes held them back. Find out how DBZ helped them to divert more time to support vulnerable Australians.

Coralie Vangeyte 25/7/25 Coralie Vangeyte 25/7/25

Tech Talk with Team DBZ

Step inside our tech minds in these bite-sized profiles, where we ask our expert team to share their takes on technology. Their answers might shape just surprise you.

Katherine Lazaro 3/7/25 Katherine Lazaro 3/7/25

How and Why Generational Marketing matters

How and Why Generational Marketing matters — the role of the “Millennial Pause” and how AI can keep your marketing relevant across generations.

Peter Ballistreri 2/6/25 Peter Ballistreri 2/6/25

Lessons Learned with Peter Ballistreri

We talk with our Senior Project Manager, Peter Ballistreri about his experience working in digital transformation and some of the critical lessons he’s learned along the way.

Tristan Foster 20/5/25 Tristan Foster 20/5/25

Search rankings down? It might be time for Answer Engine Optimisation (AEO)

AEO is quickly becoming a key term in digital strategy circles. Answer Engine Optimisation is a methodology which has been a tried and tested approach for ensuring that your business appears in search results accordingly.

Dana Teahan 28/1/25 Dana Teahan 28/1/25

Tech Meets Truth with Dana Teahan

As we welcome 2025, Dana our Founder answers three Martech questions: traditional AI's proven value versus emerging generative AI, transparent data practices over third-party tracking, and the need to match attribution models to team capabilities.